Let’s start this blog by pondering about what a blog actually is. Even though the term resonates like some blob of bubblegum, it has a very interesting etymology. In the later 1990’s, a genius named Peter Merholz got bored with the lengthy word ‘weblog’ and decided to cut it short. He announced: “For what it’s worth, I have decided to pronounce the word ‘weblog’ as ‘wee-blog’ or ‘blog’ for short”. His decision Read more…
You would have a plethora of questions like: What is Inbound Marketing? How is it different from normal and familiar Outdoor Marketing? How would applying Inbound Marketing strategy after revamping help my business? Is it as easy as they say? What are its types or methods? Can this really help me generate more leads and turn them into promoters? But how? Do not worry, we would provide you with a Read more…
“There are three responses to a piece of design- yes, no, and wow! wow is the one to aim for” -Milon Glaser This blog intends to puzzle out the differences between Graphic Designing and User Interface Designing. The first important point to be aware of it is- when it comes to design, that it’s all related! Let us keep it simple- Graphic Design is all about the look and User Interface Design is Read more…
What comes to your mind when you hear the term design thinking? Some complex Images, Intricate Designs, confusing patterns, any of these? It all starts with a problem, that’s where design thinking comes into play. You have a problem, you think of a solution and how do get the solution? You design it, in your mind. That’s design thinking in layman’s term. What is Design Thinking? Design Thinking is generally used to understand and Read more…
Yes, even design has some laws which propel the website to its aesthetic beautiful look which catches the eye of the user. These laws play a very vital role in the way a website looks, feels and functions. It is therefore important for a designer to take into due consideration of these laws while designing the website. Importance of Laws of User Experience design User Experience is important because it helps to fulfill the Read more…
“Progress is impossible without change, and those who cannot change their minds cannot change anything.” George Bernard Shaw. From the choice of a dysfunctional website and the one filled with eye-catching up-to-date information, a customer is sure to find the second one interesting. They would be more willing to spend money on businesses that showcase a properly designed website hosting quality content. An impressive website would enhance the credibility and would increase Read more…
User Experience is the process of making an experience come alive. User Experience involves an intricate process of building up the experience, right from the gathering the content to piecing it together and consumption of a product can be defined as user experience. However, the user experience can be completely different from one person to another. What you may feel about the product may not be the same to the person next to you. Read more…
Change is the only constant This Quote by Heraclitus defiantly says a lot about our being. We have evolved throughout the ages constantly trying to better our lives, be it agriculture, automobiles, education or technology. User Experience design is no expectation in this change. User Experience design has come a long way from your old boxed television sets to the tiny hand-held devices in your pockets which are known as mobile phones. Constantly trying Read more…
“Design is not for philosophy, it’s for life” -Issey Miyake What is design? Most people would relate it to drawing and decoration. This is the public notion about what design actually is; while in reality, it is so much more. The true value and meaning of design are not easily understood by the commonality. At some point, one should understand that everything in the world is a byproduct of design. Every Read more…
Strategy Design is at the core, the heart of any business. Your website’s first impression is the most important impression. To get that first impression right, a right strategy design implementation is required. What is the first thing any client or customer does after handing them your business card? They go on to your website. That’s the first place your client is going. To do a bit a research of their own and Read more…